In uncertain economic conditions, there is no question that business leaders are compelled to find ways to operate more efficiently, to do more with less, and to align operations and budgets with the current financial reality. The imperatives for both success and even survival are poignant and clear. Smarter, leaner and more creative companies will survive and ultimately succeed. Others will not.
In this article, we will identify some practical and significant ways that organizations can leverage current information technologies and trends to advance their business in these tough economic times. The good news in these challenging economic times, is that there are a number of prevailing trends in information technology that offer compelling ways for your business to function more efficiently.
Let’s first take a look at what might be considered fixed IT infrastructure costs such as equipment. Three trends that are significant here as a means of dramatically reducing both capital and recurring costs are virtualization, managed services, and software-as-a-service (SaaS), also referred to generically as cloud computing.
VIRTUALIZATION
Virtualization is, in many ways, a “game-changing” trend that is revolutionizing the way information services and resources are provisioned. And there are a number of related virtualization segments that must be considered. There is for example, server virtualization, application virtualization, network virtualization and even storage virtualization. For the purposes of this article, we will focus on server virtualization, although the principles and benefits mentioned will apply to all other applications of this technology as well.
Essentially, server virtualization provides a way to reduce the number of physical servers by using sophisticated software and methodologies to “virtualize” multiple operating system instances in one device. An appropriate metaphor to explain this provisioning model and its potential economic benefits is car-pooling. Let’s see how this works -
Rubber Meets Road Engineering has 6 employees who all drive into work in their own vehicles separately. Each vehicle, regardless of its size, has its own related expenses, including the initial purchase price, fuel, maintenance, insurance etc. One day, one of the employees suggests to the others that they carpool, using his new full-size van, and the others agree. Now, although the van is a larger vehicle and will use more fuel, and the arrangements in terms of scheduling will require more detailed planning and attention, the end result will be exactly the same – all 6 employees will arrive at work just as before. Yet the cost savings will be considerable.
This, in a nutshell, is what virtualization delivers. By packing more services (or applications, services, etc) into fewer physical devices, tremendous efficiencies are gained, as well as impressive cost savings in hardware procurement. On the expense side, just as with our car-pooling example, considerable reductions can be achieved.
Cloud Computing or SaaS (Software as a Service)
By all accounts, software-as-a-service (SaaS) or cloud computing, like virtualization, is taking the IT world by storm. Imagine for a moment a world without software, or servers, or perpetual maintenance and upgrades where your web browser magically becomes a gateway to unimagined possibilities. Now picture a reality where your IT infrastructure actually grows smaller and easier to manage; where you can have all the newest technology without the inherent cost or complexity of on-premise systems. Sound fantastic? Not really.
SaaS delivers on all these promises, and the good news is that offerings are available right now and getting better every day.
So what exactly is SaaS? In short, it is a way of delivering software and services over the web. This delivery model essentially replaces traditional client-server systems installed and supported on hardware residing in your office. Client software is replaced by a web browser, with full access to most of the features and functions that users have come to expect from new software. Some examples of programs and services now available include: content management, CRM, e-faxing, meeting room collaboration, remote access, hosted e-mail and collaboration services, online archiving and backup, and even accounting services.
Also available are first generation office productivity programs, such as word processing, spreadsheets and presentations. Clearly, this represents the final frontier of SaaS, as it boldly seeks to supplant even core desktop software. One popular example is Google Apps (www.google.com) where full-featured programs and interfaces are delivered over the web.
The financial benefits of SaaS for smaller firms are compelling. As these services reside on the external provider’s system, there is no hardware or software to own, manage or maintain. Implementation, integration and support costs related to applications and database systems can be dramatically reduced.
Think of SaaS as a way of outsourcing infrastructure to reduce management and support overhead. In addition, many of
these services are offered on a subscription model, which frees up capital for other projects and opportunities. Another compelling advantage is that your company always has access to cutting-edge technology without all of the incumbent risks and challenges of making it work. Smaller operations, with limited manpower and expertise, no longer need to remain in the shadow of larger firms in terms of serving clients.
Two key areas where this is true are security and universal access. SaaS, with its built-in security and online-anywhere accessibility, offers staff and clients of smaller firms the same level of service as firms with greater resources. SaaS appears to be where the future of personal computing is headed, and the future is now. Each iteration brings improvements in key areas, such as performance, security, integration with local desktops and systems, customization options, reporting, web-based administrative tools, improved APIs (application programming interface), and feature-rich interfaces. Thinking of updating your local system? Check online before you purchase that next server of box of software.
MANAGED SERVICES
Unlike in-house virtualization solutions, managed services involve the outsourcing of IT services to trusted outside vendors, called managed service providers or MSPs. For fixed and scalable monthly fees, just about any aspect of your IT operation can be provisioned as a managed service - from application and services delivery, help desk support, system administration, even network security and monitoring! Today’s advances in bandwidth and ‘outside in’ technologies and security make it possible for trusted MSP’s to facilitate many traditional administrative and operational tasks from secure remote facilities.
Significant savings can be realized in terms of hardware and software reductions, as well as fixed payroll expenses. Whereas virtualization options reduce internal IT overhead, managed services remove it completely. For small to mid-size organizations coming up on their next life-cycle hardware or infrastructure upgrade, it definitely makes a lot of sense to take a good hard look at what’s available.
Posted by Wayne 
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